This IDC study is the eighth edition of IDC Canada's annual guide to the Canadian telecommunications services sector. Designed to keep the reader abreast of strategic, structural, and technological changes affecting telecom markets in Canada, this study offers insight into each market segment by outlining key market trends and profiling major market participants and detailing their market share.
Technological change, structural upheaval, and consolidation are likely to remain permanent features of the Canadian telecommunications services landscape and to impact the competitive position of key players, according to this eighth edition of IDC Canada's popular annual guide to the C$39.6 billion Canadian telecommunications services sector.
"Despite the current Great Recession, new and well-healed players continue to enter the Canadian market," says Lawrence Surtees, vice president of Communications Research and principal analyst at IDC Canada Ltd. "And cable telephony not only continues to make substantial inroads in the home phone market, but cable operators are now the incumbents in most Canadian consumer markets at the same time as they are set to assault the small business market."
Faced with those dynamics, Canadian incumbent players must occupy their turf — especially in the burgeoning wireless segment — to remain viable and to succeed.
Published By: IDC
Date Published: Oct 2009
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